Case Study · Web Development & Technical SEO
Pro Energy Solutions — corporate website
A responsive business website built around credibility, local search visibility, conversion paths and measured performance.
The challenge
Pro Energy Solutions needed a stronger digital presence for a Johannesburg solar and electrical business, with a site that could present completed work credibly and support local discovery.
The approach
Auris Nexus built a responsive multi-page website with clear service architecture, work examples, FAQs, contact paths and a technical SEO foundation.
What was delivered
- Responsive, mobile-first front end
- Clear service, work, about, FAQ and contact architecture
- Technical metadata, canonical URLs and structured data
- Open Graph and sitemap/robots configuration
- Lazy loading and defined image dimensions
- Conversion paths including WhatsApp and quote actions
Measured engineering result
The in-use image set was reduced by 41.8%, roughly half a megabyte, without visible loss of quality. This is a measured performance result rather than a claim about sales.
Outcome
The finished site provides a faster mobile experience, clearer presentation of completed work and a stronger technical foundation for local search.
Web development · Web design · Related insight · All case studies